Author Archives: WIWT – AI Travel Assistant

5 Ways to Increase Hotel Bookings in 2025

A woman in a white robe stands by a hotel room balcony, enjoying a glass of wine with an ocean view—an ideal way to increase hotel bookings by showcasing an exclusive guest experience.

Struggling to fill your hotel rooms? You’re not alone. The hospitality industry is more competitive than ever, and guests have endless options at their fingertips. With online travel agencies (OTAs) taking hefty commissions, hotels must find smarter ways to attract direct bookings and keep their revenue where it belongs. So, how do you stand out…

THE 10 Best Hotel Marketing Ideas to Get More Bookings

Luxury hotel’s lobby using the best hotel marketing ideas to attract more guests.

Are you ready to make your hotel impossible to ignore in 2025? In a world where guests have endless options and first impressions can seal the deal or send them elsewhere, your marketing plan needs to be nothing short of extraordinary. The good news? With the right approach, you can not only boost bookings but…

THE 10 Best Hotel Marketing Tools

A cosy hotel atmosphere showcasing the importance of using hotel marketing tools in 2025.

Are you overwhelmed by the sheer number of hotel marketing tools out there promising to transform your hotel’s performance? As a hotelier, knowing where to start—and which tools actually deliver results—can feel like a daunting challenge. What if you had a clear roadmap to the most effective options, designed specifically to make your life easier…

THE 10 Biggest Hotel Marketing Mistakes and How to Avoid Them!

A luxurious hotel pool featuring a charming small bridge and elegant umbrellas, exemplifying a hotel that excludes making marketing mistakes.

Success in marketing your hotel isn’t about luck—it’s about making smart decisions and staying laser-focused on what truly matters. As a hotelier, the smallest marketing mistakes can cost you bookings, revenue, and even your reputation. From outdated websites to missed opportunities on social media, these errors can quietly sabotage your success. But don’t worry; every…

The Art of Social Selling for Hotels: A Comprehensive Guide by WIWT

An influencer taking a picture with a suitcase next to her, showcasing social selling for hotels.

Guess what, marketing your hotel in only in the traditional way isn’t going to cut it anymore. Humans thrive on connection. Building relationships, exchanging ideas, and staying connected are part of our nature. That’s where social selling shines. With social selling, your hotel can tap into this powerful instinct—and the potential is enormous, with over…

Multichannel Marketing for Hotels: The Ultimate Guide

A woman working on a multichannel marketing strategy for hotels while travelling.

Ever wondered how your hotel can rise above the noise? It’s all about showing up where your guests are—whether they’re scrolling through your website, or on TikTok and Instagram for travel inspiration or planning trips. Multichannel marketing isn’t just a buzzword; it’s your secret weapon to capture attention, connect with diverse audiences, and turn lookers into…

Hotel Marketing Trends You Need to Know in 2025

The beautiful city of Dubai, a must-visit destination, highlighting hotel marketing trends in 2025 for travellers and businesses.

We´ve seen it firsthand—the hotel industry is changing at a pace we’ve never experienced before. To stay ahead in 2025, we all need to adapt to new trends that are redefining how hotels connect with their guests. Developments including AI-driven marketing are transforming outreach, hyper-personalization is setting new guest expectations, and sustainability isn’t just a…

What is Affiliate Marketing for Hotels?

An image explaining what is affiliate marketing for hotels.

Imagine turning your hotel into a buzz-worthy destination across blogs, social media, and influencer channels without spending a dime upfront. Sounds appealing, right? That’s the magic of hotel affiliate marketing – a modern, performance-based marketing strategy where you only pay for results. Affiliates, like travel bloggers and influencers, promote your hotel to their audiences using…

TikTok for Hotels: Top TikTok Hotel Marketing Tips & Strategies

Luxurious infinity pool at Petronas Twin Towers, featuring panoramic city views, perfect for engaging hotel marketing on TikTok.

Still wondering if your hotel should be on TikTok? The answer is simple: yes, absolutely. And the best time to start? Yesterday. Good news, you’re in the right place with this article on Hotel Marketing on TikTok. TikTok is a must-have for hotels aiming to connect with younger, social-media-savvy travelers. With over a billion active…

THE 10 Best Resort Marketing Strategies

A beautiful resort surrounded by trees features a sparkling pool, using resort marketing strategies to attract guests.

In the competitive hospitality sector, resort marketing goes beyond traditional hotel marketing. It’s about crafting a compelling story that reflects your resort’s unique offerings, services, and experiences. By mastering the art of resort marketing, resorts can effectively reach potential guests and build lasting loyalty. This WIWT article will cover strategies designed specifically for resorts, from…