Author Archives: WIWT – AI Travel Assistant

If you thought Luxury Hotel Marketing is just about showing off your beautiful property, we´re sorry to tell you that you´ve guessed wrong… For luxury hotels, the game is all about creating experiences and trying to sell them as best as you can. Exclusivity, high-quality storytelling, and personalization are the things that linger in the…

Hotels looking to attract their audience will find Instagram an essential marketing tool. With its focus on visuals and storytelling, Instagram provides hotels with an opportunity to showcase their unique qualities, build brand loyalty, and even inspire bookings. For hotels ready to take the plunge, this guide outlines top Instagram strategies for hotel marketing to…

Marketing a boutique hotel presents unique challenges and opportunities compared to larger hotel chains. Boutique hotels are known for their personalized services, unique design, and immersive guest experiences. To stand out in the competitive hospitality market, boutique hotel marketing must focus on tailored strategies that highlight these distinctive qualities. This article by experts from our…

Did you know that nearly 79% of travellers say user-generated content (UGC) highly influences their travel decisions? In a world where authentic experiences matter, UGC for hotels plays a crucial role in shaping a hotel’s online presence. By tackling the power of real guest reviews, photos, and videos, hotels can build trust, enhance engagement, and…

In recent years, the hotel industry has more and more witnessed a significant shift in marketing, with content marketing being at the frontline of this change. From our perspective as a hotel marketing solution, we have seen that hotels are increasingly turning to content marketing to stand out, in what we all know to be…

Social media can determine the flow of a business and has become a fundamental necessity for marketers across all industries and businesses. A hotel chain, whether a famous brand or a small boutique, can utilize social media to expand its reach, interact with potential clients, and as a consequence increase its sales. From our specialization…

In today’s digital landscape, we see as a hotel marketing solution that hotels face a constant challenge: cutting through the noise and reaching their target audience. While top-notch amenities and impeccable services are essential, they only matter if potential guests get to know about them. And, we can agree that nobody likes an empty hotel… This…

AI – you likely hear about it every day. But what about applications of AI in Hotel Marketing, how is AI reshaping the industry, and how can you take advantage of this opportunity and turn it into a competitive advantage? Whether you’re a seasoned hotelier or new to the field, this guide will help you…